Thanks for sharing this. It's interesting that the focus is still on speed and not so much on latency/responsiveness.
In addition to navigating the competitive landscape, BSPs must also continually hone their
marketing messages to attract and recruit new subscribers. As Figure 10 illustrates, based
on “top priority” responses, the C-levels are following a pragmatic marketing message
strategy centered on faster speeds (54%),
This is judicious given that many of their competitors are also focusing on network speed to
enhance the quality of experience.
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