It strikes me that the Wi-Fi Alliance might be able to help with the marketing side of deployment once we solve the Wi-Fi specific problems. They have a certification process which, at least in theory, could help ensure that implementations actually work as advertised in practice.
The trick of course is that membership with them is expensive and you need to show a genuine business interest, rather than a technical one. Maybe there's a back route for bringing technical things to their attention.
If so, and if we can find it, we might start seeing "Responsive Wi-Fi™" on boxes next year.
- Jonathan Morton